Hi, I'm Bat Chen.

I like the hard problems. The ones where the domain is dense, the stakes are real, and the wrong interface costs someone their trust. My job is to break those systems apart until they feel obvious.

How it started

I studied at Bezalel Academy of Arts and Design, then spent five years in fashion. I loved exploring how clothing shapes the person wearing it, but I wanted problems that ran deeper than a season. I moved to tech looking for logic, structure, and systems worth untangling.

How it's going

I'm a Senior Product Designer working on B2B SaaS, data-heavy platforms, and AI workflows. I seek out steep learning curves on purpose. The denser the domain, the more interesting the design problem. I do this with a squad, not from the side. And the goal isn't just to crack the logic. It's to make something people trust and actually want to use.

Out of office

I reverse-engineer everything I encounter. A baking recipe down to the exact gram. A design trend and the psychological motif that sparked it. There's always a system underneath.